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Learn with the leading spirits experts

Our renowned mixologists have been part of the Authentic Caribbean Rum campaign and shared their knowledge and experience. Read their stories and articles about rum and the latest trends in mixology. Also, stay tuned if you wish to attend future master classes and seminars



Joe Howell is the Head Bartender at The Spoke Club in Toronto. He has been a finalist in Diageo World Class Canada, Made With Love Toronto, and a mescal cocktail competition in Mexico City; he also made Cosmos with King Cocktail Dale DeGroff for the 25th anniversary of the iconic libation. He and his drinks have appeared on the Global Morning Show, in The Toronto Star, in Metro Newspaper, in Urban Male Magazine, Elle Magazine, and in King West Magazine, among others.


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